INTEGRATED MARKETING INITIATIVES

We define, create, revitalize and manage Integrated Initiatives to make them more valuable to their owners. Integrated Initiatives employ a variety of media and activities to achieve their objectives within a common "brand".

At Megawatt, we believe that branding is fundamentally an emotional proposition. We therefore make it our business to discover the emotional cues that a brand needs, to persuade customers to pay attention to the messaging and build an overall program brand that includes:

    •Program Strategy
    •Creative Design
    •Theme
    •Videos
    •Electronic Presentations
    •Copywriting/Scripting
    •Graphic Design
    •One-to-one Marketing
    •Print
    •Event Design & Management
    •Exhibit & Display
    •Intranet / Internet
    •Other Collaterals

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